Mariage Frères Launches Noël Royal Collection: Perfect Gifts for the Holiday Season

Elena Leo is the Arts & Lifestyle Editor of Ikon London Magazine.

It might feel early, but we all know — “The early shopper gets the best gifts!” With Christmas around the corner, Mariage Frères, the world-renowned French tea house, has unveiled its Noël Royal collection just in time for those who love to plan ahead. Whether it’s a refined stocking filler, a thoughtful present for a tea enthusiast, or a show-stopping gift for a holiday host, the Noël Royal collection offers a perfect array of luxurious and festive options.

A Storied Legacy

Mariage Frères, established in Paris in 1854, is celebrated for its commitment to luxury tea. Its Covent Garden location, a grand five-storey Georgian townhouse, houses the brand’s largest tea emporium. Beyond its retail space, which features the world’s largest collection of teas, it also offers a tea museum and a tea-infused restaurant, making it an immersive destination for lovers of fine tea and gourmet experiences.

Why You Should Plan Ahead for Gifting

You might be thinking it’s too early to consider Christmas gifts, but with the Noël Royal collection, preparing now ensures you’ll impress loved ones during the festive season. Whether it’s a warm cup of cheer on Christmas Eve or a sophisticated gift for a tea lover, these festive delights are perfect for a range of holiday occasions:

Dinner Host Gift: Nothing says “thank you” like the Noël Royal Black Tea (£28). Its blend of bergamot and festive spices is a perfect complement to any Christmas feast, and its candy-cane-inspired packaging makes it as delightful to look at as it is to drink.
Advent Calendar Tradition: For those who love a countdown, the Noël Royal Advent Calendar (£49) offers 25 days of tea surprises. It’s a charming and luxurious alternative to the traditional chocolate advent calendar, ideal for tea aficionados or as a family gift.
Stocking Filler: The Noël Amour Red Rooibos (£28), with its festive combination of Christmas spices and fruits, is caffeine-free and perfect for the whole family. Packaged in a vibrant pink and gold canister, it adds a dash of holiday cheer to any stocking.
Afternoon Tea Gathering: If you’re invited to an afternoon tea party, bring the Noël Princier Bûche (£59), a decadent dessert infused with matcha green tea, yuzu, and chestnut cream. This indulgent treat serves 6-8 people and makes a striking centrepiece for any holiday table.
Corporate Gifting: For business partners or colleagues, the Thé Chantant Gift Set (£68) is an elegant gift featuring three of Mariage Frères’ most luxurious teas. The vibrantly lacquered canisters add a touch of class, making it a sophisticated and memorable holiday present.

Highlights of the Noël Royal Collection

Noël Royal Black Tea: This beautifully packaged black tea with bergamot and spices captures the essence of festive elegance. Its red and white canister, adorned with gold accents, is reminiscent of classic Christmas décor.
Noël Amour Teas: A collection featuring black, rooibos, and blue teas with festive spices and fruity notes, perfect for sipping by the fire during the holiday season.
Gift Sets: Ranging from the Garden Party to the Thé Chantant, Mariage Frères offers a selection of beautifully packaged gift sets priced at £68, each containing a trio of festive teas.

This holiday season, whether you’re planning a cosy family gathering or need a gift for someone special, visit Mariage Frères Covent Garden store to explore the full collection and make your Christmas gifting as elegant as it is thoughtful.

Address: 38 King Street, Covent Garden, London WC2E 8JS
Website: www.mariagefreres.com