Fearne Cotton Cath Kidston Collection Launch

Last night, British lifestyle brand, Cath Kidston celebrated the launch of its new collection in collaboration with TV and radio presenter, Fearne Cotton at the Vinyl Factory in London’s Soho.

The launch of the new collection was celebrated with a party that brought the collection designs to life, with stunning balloon installations, swing sets and a sweet shop. Guests also enjoyed a live DJ set by Reggie Yates. A host of famous faces turned out to celebrate the launch, including Georgia Toffolo, Frankie Bridge, Natalie Dormer, Laura Jackson, Kelly Hoppen, Greg James, Reggie Yates, Clara Paget, Anais Gallagher as well as Ikon Team – Joe Alvarez and Tamara Orlova-Alvarez among others.

A menu of British classics was served including ham and cheese toasties, Cornish crab fish fingers and vegan arancini alongside seasonal cocktails.

The limited-edition range, which has been designed in creative collaboration combines Cath Kidston’s famous print heritage with Fearne Cotton’s passion for positivity and, keen eye for design. This collection is the first that Cath Kidston has ever worked on with an ambassador.

Fearne Cotton about collaborating with Cath Kidston

Ikon London Magazine spoke to Fearne Cotton about the collaboration. ‘It was great fun creating the new collection with Cath Kidston. They have a small design team in London and I had a lot of support from them.” Fearne continued: “We would have several hours long meeting discussing all details of design and there was never a moment when they wouldn’t get my ideas. It was such a great experience!” The star also admitted that the project took one and a half years in the making. Not surprising then, that her family and close friends came to the launch party to support her and toast with a glass of champagne – or two.

Commenting on the collaboration, Xenia Xenophontos, Head of Communications at Cath Kidston said: “Fearne has been a long-standing brand ambassador and fan of Cath Kidston, so we are extremely excited to announce this collection and celebrate this evening. Fearne is a British style icon who perfectly encapsulates our brand values and motto, to ‘brighten up your day’.”

The Fearne @ Cath Kidston range will launch on the 26th October 2018, available from Cath Kidston stores and online.

Fearne Cotton X Cath Kidston Fashion

The Fearne @ Cath Kidston fashion collection takes inspiration from Fearne’s personal Modern Vintage style. From attending star-studded events to doing the school run, Fearne is always effortlessly cool. The Fearne Loves Midi Dress features the Fearne Loves print with an intricate overlay of sequin embroidery showing shooting stars.
This flattering fit and are shape will make you feel like a true headliner! For those looking for a chic off-duty look, the ‘Bee Happy’ Sweat is a super soft staple piece. The Boilersuit from the collection is a wardrobe winner. In a super soft chambray fabric, this playful piece will have you looking stylish from head to toe. The statement Bomber features a tufted planet and embroidered stars with ‘You are my Universe’ emblazoned on the back adding
a playful twist to a wardrobe staple.

 

Fearne Cotton X Cath Kidston Accessories

The statement ‘Hold it Together’ Canvas Totes will t seamlessly into your busy life. A cheeky slogan has been applied to a stylish utilitarian bag shape, carrying everything but the kitchen sink has never looked so stylish! The Foldaway Overnight Bag will see you through staycations and trips further a eld, a bestselling shape for Cath Kidston re-imaged with the beautiful Fearne Loves print and rainbow trims. ‘See Beauty Everywhere’ thanks to the Fearne Loves Washbag, a new shape, which can hold all of your essentials with ease.

 

 

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Fearne Cotton wearing Cath Kidston dress and Vivienne Westwood boots at the FearneXCathKidston launch party.© David Bennett

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